We don’t just market property, we create the desire to own it.
Great property marketing is about more than finding a buyer. It’s about understanding what makes a home exceptional, knowing how to position it and presenting it in a way that makes people take notice. That thinking has shaped R&R from the start.
OUR APPROACH
At Rohrs & Rowe, we believe selling property should never feel generic. Every home has its own strengths, its own audience and its own story. Our job is to understand what makes it special, identify who will value it most and create a strategy that brings the two together.
From day one, we’ve believed in investing in every property we represent. We commit considerable resources to creating exceptional marketing from the outset, without asking our clients to fund those costs. It means our commitment goes beyond simply bringing a property to market, we invest financially and share in the ambition of achieving the best possible result. Presentation is at the heart of that approach. Every image, word and detail should work together to create a compelling first impression and a clear sense of what makes a property worth seeing. Done well, marketing doesn’t simply show a home, it creates interest, builds desire and gives buyers a reason to act.
Behind the presentation is experience. We understand Cornwall’s markets, the buyers they attract and the nuances that influence value. Pricing, positioning, launch strategy and buyer reach are carefully considered for each individual property rather than dictated by a formula. Above all, our approach is personal. We take the time to understand our clients, their property and what they want to achieve, then put everything behind delivering it. Because exceptional results rarely come from a predictable approach.
Photography & Presentation
Presentation starts with the people behind the camera. We only work with dedicated, full-time professional property photographers and filmmakers whose expertise lies in capturing homes at their very best. Exceptional imagery has been part of R&R’s DNA from the very beginning. With director Matthew Rowe coming from a professional photography background, we’ve always understood the difference that truly considered photography can make to the way a property is seen. But great presentation is about more than beautiful photography. It is about understanding what makes a property distinctive and knowing how to translate that into something a buyer can connect with. The right imagery, tone and detail can shape perception, create desire and allow someone to imagine themselves living there long before they step through the door.
Our approach is highly deliberate. Professional photography, videography, thoughtfully considered drone photography and well-crafted written descriptions are brought together to tell a clear and compelling story. Each element is aligned to highlight the property’s strongest features, its setting and its lifestyle appeal, ensuring consistency throughout. Attention to detail is central, and we are closely involved at every stage. Nothing is left to chance. Each aspect of presentation is shaped through careful thought, discussion and refinement to ensure it meets the standard we set. From preparing a home for launch to selecting angles, lighting and messaging, we take an active role throughout.
By combining careful presentation with an understanding of the likely buyer, we create marketing that feels both aspirational and authentic, leading to stronger engagement and better results.
Marketing & PR
Our approach to marketing extends far beyond the property portals. We have an established track record of securing national press coverage for our clients’ properties, placing them in respected newspapers, magazines and leading digital publications across the UK.
Working alongside our national PR agency, we combine established media relationships, exceptional imagery and compelling storytelling to identify and create genuine editorial opportunities. Over the years, this approach has seen R&R properties featured extensively across the national press, reaching audiences far beyond the traditional property search. We invest in this exposure as part of the service we provide, because the right coverage can put a property in front of buyers who may never have found it through conventional channels. It builds awareness, creates interest and gives exceptional homes the opportunity to be seen on a national stage.
Every home has a story worth telling. Our job is to make sure the right people hear it.
National Reach
In 2025, we co-founded The Finest Property Collective, a partnership between leading independent agencies across the UK, and we are proud to be the exclusive partner for Cornwall within the network. This gives us direct access to serious buyers across London and the South East, the Devon and Dorset coasts, the Cotswolds, Norfolk, as well as the North and Scotland.
This partnership further strengthens our already well-established national presence. After more than 10 years in business, we have built strong relationships and trusted contacts across the country, allowing us to connect our clients’ properties with the right audience beyond the immediate local market.
Cornwall holds a unique and enduring appeal across the UK, with buyers consistently drawn to its lifestyle, coastline and sense of escape. Through our national reach, we are able to tap directly into this demand, positioning our properties in front of an audience already motivated by what Cornwall represents, and using that aspirational pull to generate stronger interest and better results.
Service
What sets Rohrs & Rowe apart is the way we stay personally involved throughout the entire sales process. Ours is a hands-on, partner-led approach, which means clients deal with the same person from the outset through to completion. That continuity creates consistency, avoids miscommunication and allows us to give more tailored, joined-up advice at every stage.
We do not believe in a one-size-fits-all service. Every property and every client’s situation is different, so our role is to shape the right strategy around them, whether that means pricing, presentation, buyer targeting, timing or negotiation.
That personal involvement also means we are proactive and solutions-focused throughout. Property sales often bring challenges, but because we stay close to the detail, we are better placed to anticipate issues early, resolve problems quickly and maintain momentum.
Just as importantly, we keep clients fully informed, so they are never left wondering what is happening or feeling they need to chase us for updates. For our clients, the benefit is a sale that feels more carefully managed, more thoughtful and less stressful, with experienced people taking ownership from start to finish and working consistently towards the best possible result.
Testimonials
Crofters | Port Navas
Rohrs and Rowe are completely different from the 'standard estate agency,’ they combine exceptional marketing with clear expertise, crucially being willing to offer unbiased advice about your property and the housing market, however palatable. They understand that selling a property is about more than just the bricks and mortar—it’s about presenting a home, a lifestyle, and a sense of community. Matthew Rowe, who sold our house, was outstanding. He personally handled all viewings, was creative in finding marketing opportunities in a challenging market, and remained good humoured and professional throughout. His honesty and diligence, especially in following up with potential buyers, were second to none. I recommend Rohrs and Rowe without reservation.
Harbour Masters House | Mevagissey
From the initial meeting to the final stage of completion Martyn handled our sale in a knowledgeable and professional manner. He guided us expertly on price in a very flat market, took a genuine interest in our beautiful Victorian property, and clearly understood the target ‘buyer’ and how best to reach them. Superb photography was part of this strategy as was a handson approach to validating all enquiries as he developed a deeper appreciation of interested buyers and their needs. At every point we felt as though we were dealing with a true professional and we are delighted to recommend Rohrs & Rowe- an exceptional estate agency
Mennavean | Manaccan
Jason, I want to say a heartfelt thanks to you and all your team for getting the sale of my house over the line. In the current market, your personalised approach was invaluable. Your advice on presentation of the house and superb photography combined to ensure that the brochure showed the house in the best possible light, emphasising its special features including the idyllic location. Your subsequent marketing in publications targeting a cohort that wouldn’t necessarily be trawling through property websites ensured widespread promotion to the appropriate audience. Then, you taking the time to understand what prospective purchasers were looking for, coupled with your local knowledge and familiarity with my house maximised the chances of finding a “fit”. I particularly applaud you for your help and support during negotiations, as the sale progressed. You were unfailingly positive, responsive to queries I raised, and happy to smooth the passage to completion. I very much doubt whether any other agents could have achieved this sale in such a difficult market. It completely validates your firm’s individual approach to selling houses.
Pednagothollan | Lizard Peninsula
I came to the tough decision to sell my beautiful property on the Lizard and placed the house with a well known agent. This proved to not be working well, so I approached Rohrs and Rowe and what a difference! They found a buyer and were there for me all the way through the process, ensuring that the sale went through. I would certainly recommend them to anyone who values service!
Pendrea Cottage | Penzance
Having sold a property in Mylor with Rohrs & Rowe in 2019, my wife and I had no hesitation in asking Matthew Rowe if he would consider marketing our home in Penzance some six years later. Even better, the home of our dreams featured on the R&R website and we were able to buy through Rohrs & Rowe too. If you are undecided about which agents are best to represent you during such an important stage in your lives, we can assure you that the marketing is slick and sublime, the staff couldn't be more credible and caring (a big 'shout out' to Jason who did a fantastic job), and we found their insight of the current trends in the housing market to be invaluable.
Other estate agents in Cornwall might claim to be the best, but in our opinion, only Rohrs and Rowe deserve the accolade.
Penrose Farmhouse | Maenporth
When deciding to sell our property we were impressed by the knowledge of the market demonstrated by Matthew Rowe and his lightness of touch in dealing with both clients and potential purchasers. As well as their proven track record in sale of properties, we were hugely impressed by Rohrs and Rowe's approach to sales material and coverage. Their photographic and video work is simply outstanding, as demonstrated in all their sales particulars and our property was also beautifully presented. Matthew's contact with the market could not have been better demonstrated than by his introducing purchasers at an early stage, with his attention to detail that led to an early exchange of contracts.
Point House | Devoran
Selling our house with Rohrs and Rowe was a stress-free and smooth experience. Matthew Rowe was incredibly professional, efficient and had an in-depth knowledge of the local property market. He kept us informed every step of the way and achieved a quick sale and at a higher price than marketed. Thank you to the talented Rohrs and Rowe team, we were delighted and cannot fault their service.
Praze Farmhouse | Porthleven
My wife and I recently purchased a property being marketed by Rohrs and Rowe. The purchase was quite complicated and Jason, the agent that we dealt with, had a very relaxed and friendly manner while also being very professional with excellent levels of communication.
